Contests / New Wardrobe Doors / Brief
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CONTEST TYPOLOGY: SINGLE - PRODUCT DESIGN (What’s this?)
24 Sep 20
BRIEF
Summary
New product design contest on Desall.com: Tomasella and Desall invite you to design a new collection of doors, sliding and hinged doors, for a series of composable wardrobe systems currently featuring their catalogue.
Company description
Looking back to the past to understand the future.
With this maxim, in 1948 Luigi Tomasella founded what was destined to become a leading producer on the Italian furniture scene.
The mission of his son, who has successfully ensured continuity of ideas and leads the family business in opening up new sales channels, is to innovate while maintaining tradition.
Today, as a company, Tomasella covers 100,000 sq. m dedicated to producing modern and contemporary furniture and furnishing accessories, with the right balance of sound company history and a strong inclination for technological and creative innovation.
What we are looking for
The brief is available in the following languages:
- Italian
- English
Download the Material files
Start creating your inspiration wall using the Inspiration tab and get inspired by the hints of other creatives!
Tomasella is looking for a new collection of doors, both sliding and hinged doors, to be destined to a series of wardrobe systems already available in their catalogue; the door, its elements (ex. handle, glass, etc.) and the resulting aesthetics of their composition will greatly characterise the wardrobe system and shall thus have a minimal style, in line with the brand, showing great attention to details.
Guidelines
For the correct realisation of your proposals, keep into consideration the following guidelines:
Product typology: the collection you propose shall include two door typologies, sliding doors (to be presented in two length variants, see Size paragraph) and hinged doors (to be presented in three length variants, see Size paragraph), that differ in the way the user can open the wardrobe.
In particular, in the sliding doors version the user will move the doors along two parallel tracks – accordingly, when the wardrobe is open the two doors will be appear stacked.
In the hinged doors version, to be presented with two-leaf doors, the user will use a handle/integrated handle or other element to open the doors fixed on the wardrobe structure through their hinges.
Style: your collection of doors shall have a modern style, with a special care to details and materials.
The single components shall have a very refined design and be aimed at the creation of a visual composition, resulting in the overall aesthetics of the wardrobe system, main objective of the contest.
You may customise your composable wardrobe system through the juxtaposition of different doors, different finishes, decorations, geometric elements, etc.
The aesthetics of the doors shall be able to meet the taste and the requests of a heterogeneous and cosmopolitan public, while complying with the brand style and with the products available in its catalogue.
For more information about the products in their catalogue, please refer to the company websites: https://www.tomasella.it/en and https://www.zanette.it/en
In particular for sliding doors wardrobes please refer to:
https://www.tomasella.it/en/products/modern/night/sliding-door-wardrobes/
https://www.zanette.it/en/products/night/sliding-door-wardrobes/
and for the hinged doors wardrobes please refer to:
https://www.tomasella.it/en/products/modern/night/leaf-door-wardrobes/
https://www.zanette.it/en/products/night/hinged-door-wardrobes/
Additional functionalities (optional): proposals suggesting innovative functionalities that go beyond the standard functions for this product typology will be greatly welcomed, for example an innovative closing system, a special handle, etc.
Common distinctive trait (optional): the two doors typologies (sliding and hinged) might have a common distinctive trait (for ex. the handle shape, a decoration, etc.), with a view to creating a composable and interchangeable collection of products.
Size: the doors you design shall have the following dimensions:
- sliding door module, 255 cm high, 117,2 cm and 136,2 cm long (1 door per module);
- hinged door module, 255 cm high, 90 cm, 98 cm and 117,2 cm long (2 doors per module).
For a better presentation of the product, it is advisable for participants to include it in a wardrobe system – the internal depth of the wardrobe side will be 59,5 cm. For more information about the wardrobe system size, please refer to the 3D files attached in the Material files.
Production technologies and materials: in order to ensure the industrial feasibility of your product, your design shall take into consideration mass production technologies. For some examples of the materials and of the finishes that you may use, please refer to the “Finishes-Catalogue.pdf” attached in the Material files.
Where to use and target: the wardrobe system shall be destined to hotels and private residencies, in the night zone or walk-in closets. The wardrobe system addresses both a young public, purchasing the bedroom furniture items for the first time, and couples renovating their bedroom furniture.
Deliverables: upload all the images that better present your projects (rendering, descriptions, CAD files, etc.) and, if necessary, remember that you can also attach a .ZIP archive containing extra materials.
Evaluation criteria: in the evaluation of your submissions Tomasella will take into account the following criteria:
Degree of customisation (5/5)
Aesthetics (5/5)
Compliance with the brand (5/5)
Degree of innovation (4/5)
Project presentation (4/5)
Contest timeline
Add the contest to your calendar
Upload phase: 24th January 2020 – 26th May 2020 (1.59 PM UTC)
Client Vote: from 26th May 2020
Winner announcement: approximately before the end of July 2020
Optional deadlines
Concept revision: 24th February 2020 (1.59 PM UTC)
Concept revision: deadline for requiring an optional revision of your project by the Desall team. In order to request a revision, upload your project, include the description project and save it as draft (SAVE DRAFT) from the upload page and send your request to the Desall Team via e-mail or through the contact form. The revision is NOT mandatory: it serves only as a further opportunity for the participants but does not constitute a condition for participation, nor does it constitute any advantage in the final evaluation.
Eligibility and submission
Participation is free of charge and open to designers and creative talents of any nationality aged 18 years or older. Participants can present one or more projects, but only the projects published on the www.desall.com web site, via the upload page related to “New Wardrobe Doors” will be accepted.
Award
1°: €4000
The selection of the winner by Tomasella will be the result of an unquestionable evaluation and it will take into account originality, feasibility and consistency with the brief presented.
Option right
For the duration of the option right, the Sponsor offers an extra chance to all participants setting a fee of Euro 2,500.00= (two-thousand-five-hundred/00) for the purchase of the license for the economical exploitation of the projects not-acknowledged as the winning proposals.
For more info, please login and read the Contest Agreement from the upload page. For questions about the brief please use the “Have a question” button or write to contest@desall.com We invite you to download the PDF of the brief for some extra guidelines and advices for your submission.
Language
Since we are an international Community, all texts provided with your uploads (abstract, description, tags, etc.) should be written in English.
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Desall required files
Minimum 1 image, up to 5.
Recommended dimensions: 960 x 720px (player size) ; allowed format: .jpg , .gif , .png; color mode: RGB;
allowed resolution: 72 dpi ; max file (for each one) size: 1 mb.
